The New Mainstream
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Areas of Focus [Edit]
Agroecology | Rural Farming Communities | Food Supply | Farm Ecosystem Management | Agricultural Water Conservation and Management | Business Firm and Organization Sustainability | Sustainable Livestock Husbandry | Global Food Supply and Sustainability | Community Enterprise | Social Entrepreneurship | Air Quality and Pollution | Socially Responsible Investment | Local Food Systems | Agricultural Policy | Microfinance | Community Participation | Biodiversity Conservation | Food Literacy | Organic Farming | Sustainable Agriculture | Gardening | Responsible Business Practices | Ecosystem Services | Sustainable Fishing | Hunger and Food Security | Wildlife Habitat Conservation | Soil Conservation and Management
About [Edit]
The New Mainstream narrative overview (75 pg.)
This document is a narrative overview of the entire work of the Vivid Picture project, a research project which builds a blueprint for a sustainable food system for California for the year 2030. It is a distillation of information and ideas taken from the research processes behind all of the projects 22 white papers. The overview focuses the ideas into a form that can capture the imagination of a broad coalition of stakeholders, who in turn can work together to create a sustainable, prosperous, mainstream food system. The document contains: an introduction that puts the project in some historical context, the VP vision that includes the values, goals, mission, and narrative, a bold agenda for change that offers possible change strategies organized under three initiatives, and the VP indicators organized by their relationships to the VP goals.
This document is a narrative overview of the entire work of the Vivid Picture project, a research project which builds a blueprint for a sustainable food system for California for the year 2030. It is a distillation of information and ideas taken from the research processes behind all of the projects 22 white papers. The overview focuses the ideas into a form that can capture the imagination of a broad coalition of stakeholders, who in turn can work together to create a sustainable, prosperous, mainstream food system. The document contains: an introduction that puts the project in some historical context, the VP vision that includes the values, goals, mission, and narrative, a bold agenda for change that offers possible change strategies organized under three initiatives, and the VP indicators organized by their relationships to the VP goals.
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