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The New Mainstream

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Type: Other
 
Website: http://www.vividpicture.net/do...
 
Date published: Mon, Jun 11, 2007
 
Keywords: California, food system, sustainable food system, local food systems, health, food access, sustainable food system for California for 2030
 

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The New Mainstream narrative overview (75 pg.)
This document is a narrative overview of the entire work of the Vivid Picture project, a research project which builds a blueprint for a sustainable food system for California for the year 2030. It is a distillation of information and ideas taken from the research processes behind all of the projects 22 white papers. The overview focuses the ideas into a form that can capture the imagination of a broad coalition of stakeholders, who in turn can work together to create a sustainable, prosperous, mainstream food system. The document contains: an introduction that puts the project in some historical context, the VP vision that includes the values, goals, mission, and narrative, a bold agenda for change that offers possible change strategies organized under three initiatives, and the VP indicators organized by their relationships to the VP goals.

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