Created: Dec 20, 2007
Updated: May 18, 2008
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Excellent "Greenwash" Edition of The New Internationalist Magazine

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Type: Magazine
Website: http://tinyurl.com/2kp48z
Author: Jess Worth / New Internationalist
Date published: Sat, Dec 01, 2007
Keywords: Corporate Responsibility, greenwash
Country: United Kingdom
Scale of activity: Global

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Anyone read the New Internationalist?

It's a magazine based here in the UK that covers global environmental and social issues. Their December edition covers "Corporate Responsibility" and greenwash - you'd normally have to subscribe in order to read it, but there's a sneak preview of a few of the articles here:

http://tinyurl.com/2kp48z

Some really well-researched and interesting stuff. Check it out!

A quote:

"The biggest problem with Corporate Responsibility, however, is not that it doesn’t go far enough. It is that it’s taking us in completely the wrong direction.

"For many large companies, CR is primarily a strategy to divert attention away from the negative social and environmental impacts of their activities, and to continue operating without being forced by governments to change their core business practices. It is no coincidence that the Corporate Responsibility pioneers are companies who have come up against the most brand-damaging public criticism: Shell, Nike, BP, Wal-Mart, Rio Tinto, McDonald’s. In fact, it would seem that the more egregious the industry, the more outrageous the greenwash."

Have a read everyone...what do you think?

Danny, Oxford

 


PS I should declare an interest...the magazine also includes one of my poems. But don't let that put you off.


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jockmou 10 months ago
Not bad, but an email subscription for 11 issues at $44 is a bit steep! Reminds me of when I worked the oil
boats in the Gulf of Mexico in the early 1970's. I had an interesting disussion about the environment with
the toolpusher (CEO) of a Shell rig who succintly told me that all the guys he worked with thought about the
environment too - on their lunch hour....

-Sal DiGiacomo
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