Total Foundation Asset Management and the Unified Investment Strategy.
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Payouts, at 5 percent, make up 100 percent of the resources most foundations apply in pursuit of their social mission. Too many foundations ignore the reality that 95 percent of foundation assets (what has traditionally been called "the corpus" or the income-generating side of the foundation) has been viewed on strictly financial terms—namely, the financial return being generated, which may then be redirected to grantmaking activities.
Under this arrangement, 5 percent of our resources are driving 100 percent of our social mission, and 95 percent of our resources are judged solely on terms of financial performance alone, regardless of whether those investments may actually be destroying the very social or other value we seek to create.
Over the years, others have also made this point, but let me put it in my own words: The unabashed truth is that most of us focus all our efforts on manure production and mucking activities rather than on whether or not our horses are headed in the right direction!
Under this arrangement, 5 percent of our resources are driving 100 percent of our social mission, and 95 percent of our resources are judged solely on terms of financial performance alone, regardless of whether those investments may actually be destroying the very social or other value we seek to create.
Over the years, others have also made this point, but let me put it in my own words: The unabashed truth is that most of us focus all our efforts on manure production and mucking activities rather than on whether or not our horses are headed in the right direction!


