Knowmore.org was conceived in 2004, by poet/activist Bernard Dolan. While investigating the links between his own consumption habits and social justice, Dolan realized the need for a resource such as Knowmore; a clearinghouse where consumers could easily access "Responsibility Profiles" of the companies and practices they support with their dollars.

Bernard took the idea to his friend and fellow poet Sage Francis in early 2005, who agreed to throw his support behind the project, bankrolling the site's early construction and bringing his considerable grassroots resources to Knowmore.org.

Mission Statement

We are a grassroots, web-based community dedicated to chronicling and resisting corporate attacks on democracy, worker's and human rights, fair trade, business ethics and the environment. Our shared goal of a more informed and conscious consumer is being accomplished via this website: a vast database of easily searchable corporate and political info designed to aid responsible citizens, progressive thinkers and activists.

We are not affiliated with any political party, candidate, or PAC in any way. Our primary objective is to provide an independent, objective source of information to our readers about some of the most crucial, contested topics of our time.

Short Term Goal

The most immediate goal of Knowmore.org--set to be accomplished within the next year--is to provide detailed information and ratings for a broad enough base of companies and products that our 'search' feature can be readily used by consumers everywhere. Once this goal has been realized, first-time users will be able to enter the name of the products, companies, services and brands they buy into our search bar and immediately Know More. In this way, Knowmore.org can be a major force in changing how people use their purchase power.