Promote, preserve and protect the natural and historical environments of the Buffalo Niagara Rivers and their environs for the benefit of the local community.



Restore the ecological health of the Buffalo Niagara River systems



Express and celebrate the cultural and historic fabric of the area



Improve public access along the Rivers by surrounding communities and citizens of the region



Encourage community awareness, "ownership" and stewardship of the Rivers



Support sustainable development of the region's economy



Develop a regional River advocacy organization capable of achieving the above goals