WiserEarth Suggestions

Brighter Planet makes it easier for anyone to get involved in the fight against climate change. Simply put, we help people manage and mitigate their environmental footprint.

Our free social web application serves everyone, no matter their “greenness” or scientific interest. People measure their climate impact, discover tailored conservation tips to save energy and money, create emission-reducing strategies, and share their ideas and experiences. Visitors answer questions powered by a sophisticated emissions model, and watch their carbon footprint—as individual as a fingerprint—emerge. Each footprint, unlike a fingerprint, changes over time as people learn to live more carbon free.

We believe in the power of community. Our web-based campaigns, such as the350 Challenge, Climate Matters video contest, and #earthtweet tweet-a-thon, are fun ways for people to share and engage. We partner with a diverse range of organizations—large and small, for profit and non-profit—all united to support solutions to the climate crisis.

We offer products that people use in their daily lives, allowing them to become CO2 fighters by investing in clean energy. Our no-fee Brighter Planet Visa credit and debit cards earn innovative rewards that help build renewable energy projects. Offsets by Brighter Planet counteract unavoidable emissions from things like home energy or traveling to work or play.

Our members invest in the most reputable climate solutions. We search for wind turbines, cow power installations, and other clean energy projects that demonstrate community and social value while reducing greenhouse gases being pumped into the atmosphere. We pit project candidates against our stringent carbon offset policy and accept only those unanimously approved by the luminaries on our Project Selection Committee.

Our roots trace back to a Middlebury College environmental economics class project. Class ended, but Professor Jon Isham and students Andy Rossmeissl and Jake Whitcomb continued shaping the concept. Brighter Planet was founded in Summer of 2006. Fall of 2006, veteran executive Patti Prairie joined the cause as CEO. Since launching in November 2007, more than 100,000 people in all 50 states have used our products and services.

At Brighter Planet, we’re proud to be pioneers of a new environmentalism: one that is accessible to everyone, fits easily with one’s lifestyle, and is fun to share.