1. A Vivid Picture:



Create a comprehensive vision for a sustainable food system for California that addresses multiple aspects of the system including:



a. Access to quality food for all people in California;

b. Economic vitality for regional producers, manufacturers, distributors and purveyors;

c. Personal health, well being and community building through food and nutrition;

d. Natural resources used well and fairly so that their usefulness can be maintained in perpetuity; and

e. Enhancement of regional and cultural identities throughout California



2. A Change Agenda:



Develop a change agenda that identifies policies, economic plans, and/or communication programs that can shift the entire system or entire components of the system. These change items will do more than provide for demonstration programs. They will change the game. These strategies will be tested and evaluate for viability and impact, identifying those that provide maximum leverage.



3. Sustainability Indicators:



Identify a set of indicators by which we can assess progress towards a sustainable food and farming system. The indicators will be based on existing, credible data sets and will help to measure movement towards a sustainable system. Ecotrust, a non-profit organization that works from Alaska to California encouraging sustainable economic and community development, is coordinating the project with help from many other organizations and individuals.



The California food system is vast, and plays a significant role both globally and nationally. California can lead the way to a new model for a healthy and robust food system.



We believe that transitioning the entire State of California to a sustainable food system will:



* Provide more economic opportunity than the current system,

* Strengthen rural communities,

* Employ state of the art environmental management systems,

* Lift the fortunes of the food and farming industry,

* Create pride of place,

* Offer hope of meaningful opportunities for workers in the industry and

* Lead a world-wide demand for health and quality in everyday living.