OLAA’s main objective is to inform Dutch citizens about political, socio-economic and cultural developments in Latin America. OLAA initiates awareness projects in the Netherlands on different aspects of Latin American society. An example of a recent awareness project involved the establishment of a trademark for cut flowers exported from Latin America. OLAA does not execute or finance projects in Latin America itself. In close collaboration with different grassroots organisations, it defines which kind of project it will be able to support and what the most adequate way to help. Furthermore, OLAA organises cultural events and meetings to stress the importance of culture in Latin American societies.