Created: Jun 22, 2008
Updated: Sep 01, 2008
Page Status: active

Salone del Gusto

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Start time: Thu, Oct 23, 2008 13:03
End time: Mon, Oct 27, 2008 16:03
Type: Other
Website: http://www.salonedelgusto.com/
Address: Turim
Italy

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Journey to the roots of food

The first experimental Salone del Gusto, held in a corner of the Lingotto exhibition center in Turin in 1996, was inspired by two earlier events: Gran Menu in Verona and Milano Golosa in Milan, both organized in 1994.

The Salone only really came to life the second time round in 1998, with the introduction of the Market. The event attracted 120,000 visitors and turned the elitist approach to quality gastronomy upside down. It transformed into pleasure and rights an interest that until then had been the preserve of an elect few.

The project forged ahead just as avant-garde intellectuals were beginning to formulate a critical analysis of globalization.

In 2000 the Italian presidia made their debut, to be joined by their international counterparts in 2002, a year in which the Salone was flanked by the third Slow Food Award for the Defense of Biodiversity. The seed had been sown for Terra Madre, the world meeting of food communities which, held for the first time in 2004, attracted 5,000 peasant farmers, artisans and fisherfolk from 130 countries (www.terramadre.info).

The event was a political complement to the more commercial Salone which, in the meantime, had managed to attract as many as 140,000 visitors, many of whom from abroad.

In 2006, finally, the innovative philosophical concept of ‘good, clean and fair’ food anticipated the inevitable fusion of the two souls of Slow Food: producers and consumers, who we now refer to as co-producers (by being informed about how food is produced and actively supporting those who produce it, the consumer becomes a part of the production process itself).

Thus while the over 170,000 ‘neo-gastronomes’ who visited the sixth Salone in 2006 were strolling round the stands at the Lingotto exhibition center or training and refining their palates at the Taste Workshops, at the Oval arena Senegalese and Brazilian fisherfolk, shepherds from Abruzzo and nomads from Mongolia were discussing the future of their trades, exchanging solutions, ideas and prospects with an eye to food good from a gastronomic point of view, sustainable for the environment, and fair in terms of remuneration and social justice.

It has taken twelve years—22, if we go back to the year in which Slow Food was founded—to undertake this fascinating journey to the roots of food: from fork to field, from eno-gastronomy to neo-gastronomy, from the fruits of the Salone del Gusto to the womb of Terra Madre, which join together for the first time in 2008 as a single event (incidentally the first of its size to pursue zero environmental impact).

Even this journey is just a stage on an even longer one through biodiversity, education and pleasure—but it’s a stage that no one can afford to miss.

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