All products that wear the Rooted Foods Symbol abide by the following principles:

Local Sourcing – a majority of all ingredients (a) are purchased within the region in which the company is located (region is defined as bioregion or country depending on the size and geographic make up of the area), and (b) are either grown directly by the producing company or are purchased direct from the farmer or a farmer organization at fair prices.

Authenticity – the product or recipe is native to the producer’s region and has historically been part of the regional food culture.
Local Ownership – the producing company is privately or worker-owned with a majority of the owners actively participating in the company.

Local Ownership – the producing company is privately or worker-owned with a majority of the owners actively participating in the company.

Social Responsibility – the company’s social and financial practices and policies are designed to ensure maximum benefit to the company’s employees and to the local community and economy. (ie. living wage, profit-sharing, local purchasing and banking, local hiring, training programs, etc.)

Environmental Stewardship – the company’s environmental practices and policies are designed to minimize environmental impact through the elimination of chemicals and waste, and the reduction of resource use. (i.e. organic farming, recycling, reducing packaging, etc.)